OfficeHours.FM is a podcast for freelancers specializing in WordPress design and development. For over 3 years, host Carrie Dils has provided a consistent source of inspiring interviews and real-world experiences for those who make a living with WordPress.
With over 140+ interviews and an ever-growing audience, she decided the podcast needed a starting point, a place where new people can jump into the show and immediately extract tremendous value.
The OfficeHours.FM Top Ten is that starting point.
To get the full experience and to hear new episodes each week, visit OfficeHours.FM.
1. Helping WordPress Freelancers Up Their Game | Troy Dean
Join me in this episode for a chat with Troy Dean of WP Elevation, a business trainer for WordPress consultants. We discuss everything from product launches, picking the right product price, and attracting the right traffic to your website. This is a really rich episode – if you’re a WordPress consultant looking to bump up to the next level client or you’re considering launching a product, this episode is for you.
2. Positioning Your Business | Philip Morgan
Ever feel like you’re competing against every other WordPress developer, designer, or consultant out there? The reality is you’re not competing – you have a unique value proposition. Most don’t realize that- they keep lowering their prices, offering a wider variety of services, and doing their best to appeal to the masses. How can you charge what you’re actually worth when someone is offering (what looks to be) the same service on Fiverr?
Meet Philip Morgan, a consultant to consultants. If you’re feeling like a little fish in a big sea and want to know how to stand out (swim out?), this is an episode you don’t want to miss.
3. The Art of Value-Based Pricing | Kirk Bowman
Hourly pricing puts you in direct conflict with your client – they want work to be as quick as possible, but you earn more the longer it takes. Should you be financially punished for your efficiency? In this episode, I’m pleased to introduce you to Kirk Bowman, the Visionary of Value. Kirk is a master of value-based pricing and I guarantee you’ll come away from this interview with some great food for thought related to how you craft a proposal and engage with your clients.
4. Balance in Business | Jennifer and Brian Bourn
The Bourns have clocked over 10 years in business and they’ve learned most things the hard way over time. They’ve learned the art of being intentional with scheduling in order to meet the delicate balance between running a successful company and being present as a family. Tune in for a truly enjoyable and frank conversation with the Bourns.
5. Storytelling and Selling | Chris Lema
Too often you see folks selling products and services by telling would-be customers about features and benefits. In a landscape that’s full of similar-looking people selling similar-looking services, what helps you stand apart? Your story. No one else has it and it’s yours to share as part of your marketing efforts. Join me with Chris Lema as we discuss the art of storytelling and how you can use stories to strengthen your brand.
6. Bookkeeping and Taxes for Freelancers | Amy Northard
One of the biggest hurdles I’ve discovered for freelancers and new business owners is how to handle finances. After all, we’re experts in our craft – not accountants. The nuances of tax law or even basic money management are overwhelming. Certified Public Accountant (CPA) Amy Northard offers actionable advice for how those in the creative industry can manage money.
7. The Art of Account Management | Karim Marucchi
Karim Marucchi is a seasoned agency CEO who’s worked with thousands of customers. In this episode, he explains what exactly the role of account management entails and how you can leverage it as a business development tool. You’ll learn how to present yourself as the expert to your clients and communication skills guaranteed to smooth over difficult conversations.
8. Simple Strategies for Better Email Marketing | Chris Handy
Chris Handy is the founder of Fort Worth, TX-based Thinkhandy, an inbound marketing company with a special emphasis on Hubspot (they’re a HubSpot Silver Certified Agency Partner). Whether it’s a free consultation or one of his local Hubspot workshops, Chris is a master of giving away value and serving his potential customers in a way that keeps his sales pipeline full and his business growing. Learn how you can do the same with these tips for better email marketing.
9. Zen and the Art of Mental Health Maintenance | Sherry Walling
Running a successful business is more closely tied to mental health than you might think. Think you’re alone in your stress, isolation, or dysfunction? Nope – you’re just like everybody else.
Join me with Dr. Sherry Walling as we discuss the unique isolation entrepreneurs and freelancers struggle with as well as tips for managing healthy relationships both online and in the real world.
10. Content Marketing is for Everyone | Pamela Wilson
Don’t think you’re a good writer? Pamela Wilson, the author of Master Content Marketing and founder of Big Brand System, walks through a step-by-step plan to write confidently, even if you don’t feel like a writer. She’ll share how to create a brand plan that will guide your creative process and help you get over the dread of “the blank screen.”